PSG x Air Jordan LS DJ2992-400 | Fortnite Shirts the Кросівки nike air jordan 1 yellow black жіночі чоловічі “Cool Grey” in its Metaverse

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As the metaverse expands, the digitalization of clothing and sneakers continues to grow along with it. Fortnite has positioned Hamilton at the center of this metaverse, grabbing iconic athletes, video game characters, and now sneakers into their game. As such, Jordan Brand has yet again jumped into the free-to-play shooter to celebrate the release of the Кросівки nike air jordan 1 yellow black жіночі чоловічі “Cool Grey,” nike air jordan 1 retro smoke grey.

In-game additions Shirt several new outfits, including a Swoosh outfit with Dunk and Crossover variants. Additionally, a new Dunk emote will appear along with “Cool Grey” themed accessories.

The Jumpman’s inclusion in Fortnite is just one of the many moments that sneakers have been Shirtd in the Metaverse, most recently following Nike’s expansion into Roblox. All in all, digital collaborations in sneakers has become one of the tried-and-tested methods for brands to grow in both brand awareness, brand loyalty, and consumer engagement.

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